When I met with the NFL this year, I tried to explain to their exec team that our ‘Dildo Baggins’ shorts are actually a nod to Tolkien’s theme of death and the desire to escape it. They nixed it. Some folks just don’t get it.
So I’m launching boomers*. The birddogs ‘founder club’ for guys who DO get it. Members get access to birddogs that’ll never show up anywhere else: new products, stock in your size, exclusive colors, and my director’s cut of the Weekly Bird.
This application is not like your kids’ ‘elite’ preschool. The stakes here are considerably higher.